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Whether You Drink or Drive
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Campaign entitled "Whether You Drink or Drive" is a part of the project "Youth Safety in Traffic", promoted by the Belgrade Youth Office at 49th International Motor Show.
The campaign which is aimed for the young drivers between 18 and 22 years of age, was supported by the Serbian Committee for the Traffic Safety.
The incentive for the campaign came from the CESID research, based on which 18% of the respondents between 18 and 30 have answered that they justified driving under the influence of alcohol. Statistical data show that driving with alcohol is the cause in one of the four cases of traffic accidents, while the young drivers with alcohol cause the accidents with casualties and seriously injured.
"After two drinks the level of alcohol in blood increases to 0,5 promils."
" A sober driver can see a sign at a 140m distance, a drunk one at 118m."
" It takes alcohol from 6 to 24 hours to be eliminated from the body," are some of the slogans and data presented to the Motor Show visitors. |
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